Smoothing & Straightening

Is your flat iron no match for the frizz you fight every day? We offer a variety of smoothing & straightening treatments that will completely transform your tresses, heal damage and leave your hair incredibly soft. After just one application, you will be able to see and feel the difference in your hair’s vibrancy and shine for months. Even better, you will spend less time drying your hair and using hot tools every day. An iLLustria smoothing & straightening treatment is perfect and safe for all hair types – permed, color-treated, relaxed and more.

Level 1Level 2Level 3Level 4Level 4ALevel 4AA
Brazilian Blowout$275$275$275$275$275$275
Spot Brazilian Blowout$80$80$80$80$80$80

You really can have beautifully smooth, soft, manageable hair!  With a Brazilian Blowout keratin treatment from our Milwaukee hair salon, gorgeous hair is more than a dream–it’s a reality! 

Brazilian Blowout keratin treatments are a fast and effective way to eliminate frizz and reduce unwanted curl  for super smooth sleek styles. Imagine waking up to beautiful hair that requires almost no effort to remain sleek and soft. Say goodbye to your flat iron and your arsenal of straightening and smoothing products.  With this exceptional quality treatment, your frizzy hair nightmares and days of unruly, unmanageable hair are over. The innovative hair smoothing formula creates a protective protein layer around the hair cuticle, leaving it healthy and conditioned with superb shine. The health and strength of your hair will actually be improved following the treatment, while styling and drying time are significantly reduced. There is no damage to your hair and no down time. The entire in-salon treatment is completed in just 90 minutes and the results last for up to 12 weeks.


Following a keratin treatment at our Milwaukee hair salon, you will want to ensure that the results last for a long time. Aftercare and styling products are available to extend the life of your new beautiful smooth hair.


Açai Styling Products  are specially formulated to promote smooth, frizz-free, healthy hair while delivering the optimal styling results: stick-straight tresses, added definition, increased shine or a boost in volume!

Brazilian Blowout also offers two other styling products:  Protective Thermal Straightening Balm and Instant Volume Thermal Root Lift. For those seeking an even sleeker look, or even more volume, there is now a solution!


Brazilian Blowout Açai Hair Care is a collection of excellent after care products that will help your hair to remain smooth and soft for the longest amount of time following your keratin treatment.

Acai hair care products infuse the hair with an exclusive blend of native smoothing and sealing properties incorporated into a Super-Nutrient Complex. This excellent sulfate free line of products allows for a continual and cumulative smoothing effect to occur while the hair is washed and styled in between professional treatments.

Visit iLLustria Hair Salon for the best keratin treatment in Milwaukee!  Enjoy sleek, smooth hair that lasts for months!

Will a Brazilian Blowout keratin treatment work on any type of hair?

Yes. Keratin treatments from our Milwaukee salon can work wonders on fine, coarse, frizzy, and curly hair. Whether your hair has been permed, color-treated, relaxed or straightened with a Japanese straightener, a keratin treatment can be applied to your hair and the results are exceptional!

How will my hair look after a Brazilian Blowout treatment?

The first thing that you will notice is the amazingly smooth texture of your hair. A keratin treatment has a transforming effect on the structure of your hair, changing it from frizzy and unruly to unbelievably smooth. Your hair will also have improved shine and will be effortless to manage, with plenty of body and bounce. You will still have the option to wear your hair curly or wavy if you choose (depending on the hair type) and the freedom to blow dry hair smooth and straight in less time than before your treatment.

Can I still receive a Brazilian Blowout if I have highlights and/or color?

Yes, the Brazilian Blowout will actually improve the health of color-treated or highlighted hair by conditioning the hair while sealing the cuticle for enhanced color, reduced frizz and radiant shine.

Will a Brazilian Blowout keratin treatment completely straighten my hair?

If your hair is wavy, the Brazilian Blowout will make your hair appear naturally straight and healthy. If your hair is very curly, it will minimize frizz while enhancing the appearance of the natural wave and curl. If you have straight, frizzy hair, this treatment will eliminate frizz and promote radiant shine.

How long will the results last?

Your hair will remain soft and smooth for approximately 10-12 weeks if appropriate after care products are used. Over the counter shampoos and conditioners can reduce the longevity of your treatment. We suggest using a high quality sulfate free shampoo, conditioner, and styling products for the longest lasting results. The Brazilian Blowout is a cumulative treatment. The more often you receive it, the healthier the hair will become, and the longer the results will last.

Can you apply the Brazilian Blowout directly on top of other relaxers and strengtheners?

Yes. The Brazilian Blowout actually works best on chemically treated hair, and helps to improve the health and condition of your hair by strengthening the hair cuticle with essential amino acids.
The Brazilian Blowout also works very well on top of a relaxer. If you are trying to move away from a relaxer or a Japanese straightener, a keratin treatment is an excellent option. It puts movement back into the hair, allowing the hair to look healthy, conditioned, shiny and full of body.

Will my hair lose volume if I receive the Brazilian Blowout?

No, your hair will not lose volume as a result of receiving the Brazilian Blowout. Your hair will maintain its natural volume and you will still receive great bend and memory when blow-drying and/or using a curling iron.

Can you color your hair the same day you receive a Brazilian Blowout?

Yes, however, you must color your hair prior to having the Brazilian Blowout smoothing treatment.

Make an appointment with one of our Brazilian Blowout specialists at iLLustria Salon for the best keratin treatment in Milwaukee!

Healthier Hair

Even if your hair looks and  feels like it is a hopeless case, you’ll be surprised at what a keratin treatment can do!  A Brazilian Blowout keratin smoothing treatment is able to penetrate to the very inner core of the hair cuticle, filling in areas that are weak and damaged and strengthening every strand. The special complex actually changes the structure of your hair, increasing your hair’s strength, resilience and elasticity. If your hair is stressed out due to over processing, excessive heat styling or other causes, you’re in luck. The health of your hair can be restored. A keratin treatment will fortify and rebuild while simultaneously sealing each strand of hair with a protective coat that helps to prevent future damage.

Brazilian blowout keratin treatment MilwaukeeNO MORE FRIZZ

A keratin smoothing treatment will remove up to 95% of frizz. Even on humid days, your hair will be noticeably less frizzy than before your treatment. For many of our Milwaukee hair salon guests, this is the top reason to seek a keratin treatment! End your frizzy nightmares in just one salon appointment!

Faster Drying Time

Who wants to spend unnecessary time with a blow dryer? With a keratin treatment, your hair will dry in considerably less time. This means less damage to your hair from heat styling and more time to enjoy the things you love.

Softer, Sleek Hair

One of the best benefits of a keratin treatment is that the texture of your hair can be transformed. If your hair is coarse, our smoothing treatments will leave your hair feeling soft, silky and unbelievably smooth. The more often you receive a treatment, the more the texture of your hair will be improved.

Easier Styling

You can style your hair in record time after a Brazilian Blowout. Your hair will have fewer tangles and will be easy to brush, comb, and style. Maintenance is almost effortless! Your hair will remain soft and smooth without spending hours with a flat iron or smoothing serums.


Imagine waking up to beautiful, smooth hair every morning!  Make an appointment for the best keratin treatment in Milwaukee at iLLustria Hair salon today! 


brazilian blowout before and after

If you have researched the best hair smoothing treatments, you have probably heard the word Brazilian keratin.  Keratin treatments are the best method of transforming frizzy, out of control hair into soft, unbelievably smooth tresses with amazing shine.

How does a keratin treatment work?

A keratin treatment actually changes the structure and protein arrangement of each strand of hair. It helps to repair the damage caused by chemical processing, aging, heat styling, chlorine exposure and other factors.

When you receive a keratin treatment at our Milwaukee salon, a special keratin rich formula is applied to your hair that improves and repairs the quality of your hair from the inside out. Keratin molecules penetrate each strand of hair, and a proprietary polymer system creates a protective protein layer around the hair shaft, sealing it and protecting it from the damaging effects of heat, UV rays, and environmental elements. The end result is soft, shiny, smooth hair that has added strength, elasticity and moisture. Brazilian Blowout keratin treatments are effective on all types of hair. Whether your hair has been permed, color-treated, relaxed or previously straightened, you can receive this incredible hair smoothing therapy that leaves your hair deep conditioned and resilient.

The gentle formula is perfect for even the most damaged hair. The more you receive the treatment, the healthier and more manageable the hair becomes. Your hair will take less time to blow dry and you will be able to achieve excellent results with a flat iron in just minutes. Since it reduces the need for heat styling, a Brazilian Blowout keratin treatment will actually help to prevent future damage to your hair.

If you want low maintenance, hassle-free hair that is smooth and straight, make an appointment at iLLustria Hair Salon in Milwaukee for a Brazilian Blowout keratin Treatment today!